When most of us think about a brand the following readily comes to mind:
Meaning: (of goods and merchandise) marked or labelled by a distinctive word or symbol indicating exclusive rights
Context example: branded merchandise is that bearing a standard brand name
However, Angela Bain takes it a step further. According to Bain "a brand is more than the name or visual element used to represent your company. It is the emotional and psychological associations that a person makes with your business, product or service." Today, we will look at how to create such a brand.
5 Steps to Creating Your Brand
Get a Logo
Develop a Tagline
Develop a tagline. Write a memorable, meaningful and concise statement that captures the essence of your brand. This was hard for me to do because my blog did not have an obvious niche. For me, my tagline: providing information that matters helped me to carve my niche. It sounds weird but it did. Now i have a better idea of what i want to offer to my readers and my readers will also know what to expect form Lioness Rebirth: the Blog.
Be True and Consistent
I must say that I love the design. I must also commend Jacqui for her time and patience. I know I was a very picky customer but she listened to my ideas and suggestions as well as she gave great advise (you were right about the date). More than anything I love the fact that I was able to get great service for a really affordable cost. If your on a tight budget and want great service and quality check Jacqui at Wacky Jacqui's Designs.